— PROJECT NAME
"I Could Swim EP"
My primary role in this wonderful project was to design a cover for each track in the EP through using a visual layering style that merged both analogue and digital worlds. The red thread was used to build continuity so that you could feel a sense of “connectedness” when previewing the artwork side by side. Red material and thread was also used within the music videos to ensure we had a cohesive visual language throughout.
The process of creating each cover involved the following steps:
- Building a layout using the scans
- Colour correcting
- Applying type
I put together a mini zine to introduce Winnie Raeder to the wider team. The key here was scarcity, simplicity and visual consistency.